UX, UI | Sep 2016
K-Kubā is a business based in Riga, Latvia that helps people get organized to collectively buy an old building, renovate it and move in. Does it make sense? No? The problem K-Kubā is solving is this - there are many run-down buildings in Riga that are relatively cheap to buy and renovate. There are several apartments in buildings like that and a person looking for some real estate to buy cannot afford the whole building. That is why with K-Kubā people can pledge to buy a part of the building and pitch in on the rennovation. K-Kubā takes care of everything including the legal, architect, rennovation and even interior setup. The partners at K-Kubā have a lot of experience with old building rennovation projects, so they are good at it.
The website is supposed to do two things - sell the concept of K-Kubā to potential clients and serve as a communication tool. Since noone invests tens of thousands of euros into a project like this via a website, much of the communication will happen face to face or at least over the phone, but the website will serve as a project management tool - the clients will be able to communicate their wishes for the building and the interior.
NOTE: The logo and visual identity was done before, so I only did the website design.
K-Kubā had a certain visual style created before we started this project, so all I did in terms of that was project that existing identity in this new website.
Let's have a look at some of the screens to see what I did with it.
This is the first impression of the website - a project / paper kind of feel with the building half a sketch and half a 3D render of the building-to-be.
Troughout the whole website I used simple typography, tones of grey and a bright green as an accent.
I am quite proud of these three icons - they explain the rather compicated concept of K-Kubā projects in three steps. The message is that K-Kubā helps its clients get a property in the perfect area of the city in a newly renovated building with the interior that suits them.
The simple illustrations help communicate the ideas and if you ask me, they look decent as well :)
This is where the visitors of the website come to see the current status of a project. Here, the people can see all relevant details about the property - the starting price of an apartment, location, free apartments left etc. In this case two of the total 4 apartments are still available.
TIMELINE AND TESTIMONIALS
The timeline explains the steps of a project - from a group of people getting to gether, to buying a property, an architect planning the renovation, completing the renovating all the way to moving in. It helps people set their expectations and have a visual understanding of what it takes to complete a project like this.
The testimonials is a little something to create validation of K-Kubā to the visitor of the website. It takes a lot of trust to join a project such as collectively renovating a building.
These is also a huge user dashboard for the clients of K-Kubā to communicate their wishes to the K-Kubā team. This includes the information about the client, the house, the interior of the apartment room by room and other general wishes. As the K-Kubā team puts it - a tool like that would free their hands to work more on the project and less on keeping track of what their clients need.
Alright, those are all of the main areas of the website. Thank you for checking this out!
If you have any feedback, suggestions or questions - reach out to me.
Want to read about my previous UX design project - check out Bloggers Club 500.